The basics
- your business name, address and phone number
- the client’s name and address
- an invoice number, the date and a due date
- the shoot, the editing and the images delivered as separate lines
- the usage license: where, for how long, and whether it is exclusive
- travel, sales tax where it applies, and the total due
Who owns the photos
In the US, you do, unless the work is “made for hire”. A commissioned photo is made for hire only if it falls into one of nine categories, such as a contribution to a collective work or part of an audiovisual work, and both sides sign a written agreement saying so.
Any transfer of copyright has to be in writing and signed by the owner. So an invoice grants a license to use the photos; unless it is a signed written transfer, it does not hand over the copyright.
Sources: U.S. Copyright Office Circular 30, 17 U.S.C. 204
Put the license in writing
Give the usage license its own line: the media (web, social, print), the term (for example 2 years) and whether it is exclusive. Add “license effective on payment in full” to the notes, so use before payment is not covered.
With the shoot, the edits and the license on separate lines, a later extension, say another year of web use, is a clean new invoice.
Sales tax: prints change the answer in California
California does not tax photos delivered only electronically. Hand over any tangible item, such as prints or a flash drive, even one the client supplied, and tax generally applies to your entire charge, the sitting fee included.
Other states have their own rules. Enter your rate under the job, then untick any line it does not apply to.
Source: CDTFA Tax Guide for Photography
Shooting for a business
A business that pays you $2,000 or more in a calendar year, for payments made after December 31, 2025, files Form 1099-NEC and will ask for your Form W-9 first. Send the W-9 with your first invoice.
Freelance laws in New York State (work of $800 or more), California (over $250) and Illinois ($500 or more) require the client to give you a written contract and to pay by the agreed date, or within 30 days of finishing if no date was set. More in the freelance invoice template.
Sources: IRS: Form 1099-NEC, IRS: Form W-9, New York Attorney General, California Governor's office, Illinois Department of Labor
Photographers in the UK
As the author, you own the copyright, unless you took the photos as an employee in the course of your job.
A client who commissions photos for private and domestic purposes, such as a wedding or a family portrait, can stop copies being issued, exhibited or communicated to the public. Ask before those photos go in a public portfolio. Charge VAT only once you are VAT registered.
Sources: Copyright, Designs and Patents Act 1988 s.11, s.85, VAT Notice 700, 19.5.1
Rules checked against the official sources linked above on October 19, 2026. Example prices are illustrative. This is general guidance, not legal or tax advice.